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Vidal Sassoon Gone

from The Washington Post

Vidal Sassoon dies; hairstyling trendsetter popularized wash-and-go

By Adam Bernstein, Published: May 9


Vidal Sassoon, the British-born hair-care magnate who built a global enterprise of salons and hair products and helped liberate women from time-consuming beauty parlor coiffures by popularizing a wash-and-go approach to hairstyling, died May 9 at his home in Los Angeles. He was 84.

Trim and dashing, with a baby face and cultured manner that belied his Cockney upbringing in a Jewish orphanage in London, Mr. Sassoon became an international sensation in the 1960s with his vast network of salons and styling schools.

Mr. Sassoon, long a vivacious fixture on social circuits in New York, Los Angeles, Paris and London, gained instant household recognition by appearing in television commercials for his shampoos and sprays. His tagline: “If you don’t look good, we don’t look good.”

[ click to read full obit at Washington Post ]

Posted on May 9, 2012 by Editor

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