{"id":5427,"date":"2014-03-21T20:37:42","date_gmt":"2014-03-22T03:37:42","guid":{"rendered":"http:\/\/www.bigjimindustries.com\/wordpress\/?p=5427"},"modified":"2014-03-24T21:18:18","modified_gmt":"2014-03-25T04:18:18","slug":"sleepify-genius","status":"publish","type":"post","link":"https:\/\/bigjimindustries.com\/wordpress\/2014\/03\/21\/sleepify-genius\/","title":{"rendered":"Sleepify Genius"},"content":{"rendered":"<p><a href=\"http:\/\/www.billboard.com\/biz\/articles\/news\/touring\/5937612\/inside-vulfpecks-brilliant-spotify-stunt\" target=\"_blank\"><em>from Billboard<\/em><\/a><\/p>\n<h1 id=\"page-title\">Inside Vulfpeck\u2019s Brilliant Spotify Stunt<\/h1>\n<p>By\u00a0<a href=\"http:\/\/www.billboard.com\/author\/rauly-ramirez-6702\" target=\"_blank\" rel=\"author\">Rauly Ramirez<\/a><\/p>\n<p><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/KXvncV79LXk?wmode=transparent\" height=\"272\" width=\"480\" frameborder=\"0\"><\/iframe><\/p>\n<p>If you happen to notice your Spotify activity window flooded with plays of Vulfpeck\u2019s latest album \u201cSleepify,\u201d it is not because of how good the songs are &#8212; as a matter of fact, the 10-song set is absolutely silent. The Ann Arbor, Michigan-based funk troupe is using Spotify\u2019s royalty-payment system to fund (and even plot the course of) its upcoming Sleepify Tour.<\/p>\n<p>As band leader Jack Stratton explains in the promo video announcing the crowd-sourced scheme, Vulfpeck plans to go on a tour where every show will be free to the public. To achieve that goal, they are asking fans to stream the silent \u201cSleepify\u201d album on repeat while they sleep in order to multiply the less-than-a-cent average royalty rate Spotify pays per song play exponentially. Understanding that a song needs to be listened to for at least 30 seconds to register as a play, the tracks on \u201cSleepify\u201d &#8212; cleverly titled \u201cZ\u201d through \u201cZzzzzzzzzz\u201d &#8212; are all 31 or 32 seconds long.<\/p>\n<p>[ <a href=\"http:\/\/www.billboard.com\/biz\/articles\/news\/touring\/5937612\/inside-vulfpecks-brilliant-spotify-stunt\" target=\"_blank\">click to continue reading at Billboard<\/a> ]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>from Billboard Inside Vulfpeck\u2019s Brilliant Spotify Stunt By\u00a0Rauly Ramirez If you happen to notice your Spotify activity window flooded with plays of Vulfpeck\u2019s latest album \u201cSleepify,\u201d it is not because of how good the songs are &#8212; as a matter of fact, the 10-song set is absolutely silent. The Ann Arbor, Michigan-based funk troupe is [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3,6],"tags":[],"class_list":["post-5427","post","type-post","status-publish","format-standard","hentry","category-culture-art","category-mirth"],"_links":{"self":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/5427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/comments?post=5427"}],"version-history":[{"count":0,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/5427\/revisions"}],"wp:attachment":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/media?parent=5427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/categories?post=5427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/tags?post=5427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}