{"id":5297,"date":"2014-01-24T12:51:37","date_gmt":"2014-01-24T19:51:37","guid":{"rendered":"http:\/\/www.bigjimindustries.com\/wordpress\/?p=5297"},"modified":"2014-01-24T12:51:37","modified_gmt":"2014-01-24T19:51:37","slug":"return-of-the-the-808","status":"publish","type":"post","link":"https:\/\/bigjimindustries.com\/wordpress\/2014\/01\/24\/return-of-the-the-808\/","title":{"rendered":"Return of the The 808"},"content":{"rendered":"<p><a href=\"http:\/\/www.factmag.com\/2014\/01\/19\/unboxing-the-808-should-we-be-excited-about-its-return\/\" target=\"_blank\"><em>from FACT Magazine<\/em><\/a><\/p>\n<h1>UNBOXING THE 808: SHOULD WE BE EXCITED ABOUT ITS RETURN?<\/h1>\n<p><img decoding=\"async\" class=\"alignnone\" alt=\"\" src=\"http:\/\/factmag-images.s3.amazonaws.com\/wp-content\/uploads\/2014\/01\/tr808-0119.jpg\" width=\"480\" height=\"auto\" \/><\/p>\n<p><strong>Unless you\u2019ve been living under a rock this week, you\u2019ll have witnessed the nerdier corners of the web aflutter at the news that Roland is launching the \u201c<a title=\"AIRA: Roland set to revive the classic 808 drum machine in 2014\" href=\"http:\/\/www.factmag.com\/2014\/01\/15\/roland-set-to-revive-their-classic-808-drum-machine-in-2014\/\" target=\"_blank\">Aira TR08<\/a>,\u201d a product indebted to the TR-808 drum machine.<\/strong><\/p>\n<p>Aside from a YouTube teaser \u2014 which features Roland engineers poking and prodding a jealousy-inducing room full of mint TR-808s \u2014 a full announcement has yet to be made. On second hand sites, the machines tend to retail upwards of \u00a32400, suggesting that they are more in-demand than ever and that analog synth aficionados have been praying for a moment like this one for many years. But will reality match up with the feverish expectations? Time to take a look at the\u00a0808: the history of the machine, how it came to prominence, the hits that defined it, and whether the prospect of a true reissue is at all likely.<\/p>\n<p>In historical terms, the release of the original TR-808 in 1980 was a footnote in an otherwise unremarkable year for Roland. The tail-end of the \u201970s had provided a wealth of new innovations from Ikutaro Kakehashi\u2019s design team. Their behemoth modular synth, the Roland System 100, had baffled and dazzled those who could find enough money and space in their house for it, whilst the glorious effects of the VP300 Vocoder Plus had paved the way for the \u201csinging robot\u201d and new forms of futuristic, funky music.<\/p>\n<p>[ <a href=\"http:\/\/www.factmag.com\/2014\/01\/19\/unboxing-the-808-should-we-be-excited-about-its-return\/\" target=\"_blank\">click to continue reading at FACTMag.com<\/a> ]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>from FACT Magazine UNBOXING THE 808: SHOULD WE BE EXCITED ABOUT ITS RETURN? Unless you\u2019ve been living under a rock this week, you\u2019ll have witnessed the nerdier corners of the web aflutter at the news that Roland is launching the \u201cAira TR08,\u201d a product indebted to the TR-808 drum machine. Aside from a YouTube teaser [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-5297","post","type-post","status-publish","format-standard","hentry","category-culture-art"],"_links":{"self":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/5297","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/comments?post=5297"}],"version-history":[{"count":0,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/5297\/revisions"}],"wp:attachment":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/media?parent=5297"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/categories?post=5297"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/tags?post=5297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}