{"id":196,"date":"2008-03-24T08:34:03","date_gmt":"2008-03-24T15:34:03","guid":{"rendered":"http:\/\/bigjimindustries.com\/wordpress\/index.php\/2008\/03\/dr-marten-uptight\/"},"modified":"2008-03-24T09:10:27","modified_gmt":"2008-03-24T16:10:27","slug":"dr-marten-uptight","status":"publish","type":"post","link":"https:\/\/bigjimindustries.com\/wordpress\/2008\/03\/24\/dr-marten-uptight\/","title":{"rendered":"Dr. Marten Uptight"},"content":{"rendered":"<p><span class=\"Apple-style-span\" style=\"font-style: italic\">snipped from <a href=\"http:\/\/www.thedailyswarm.com\/swarm\/exclusive-dr-martens-saatchi-youre-fired\/\" target=\"_blank\">The Daily Swarm<\/a><\/span><\/p>\n<h2><a href=\"http:\/\/www.thedailyswarm.com\/swarm\/exclusive-dr-martens-saatchi-youre-fired\/\" style=\"margin: 0px; padding: 0px; text-decoration: none; font-family: Arial,sans-serif; text-transform: none; font-style: italic; line-height: 1em; color: #3e434c\">Exclusive: Dr. Martens to Saatchi: You&#8217;re Fired!<\/a><\/h2>\n<h4>TDS EDITORS<\/h4>\n<p>***<ins style=\"margin: 0px; padding: 0px\"><a href=\"http:\/\/www.thedailyswarm.com\/swarm\/heavensgate-flogging-dead-horse\/\" style=\"margin: 0px; padding: 0px; color: #3e434c; text-decoration: underline\" target=\"_blank\">Update: The final word(s) on \u2018Heavensgate\u2019<\/a><\/ins>***<\/p>\n<p align=\"center\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/farm1.static.flickr.com\/211\/498277700_2bd053a1fd.jpg\" alt=\"Dr Martens Dead\" border=\"0\" height=\"319\" width=\"450\" \/><\/p>\n<p>The Daily Swarm has learned that Airwair Ltd., the creators of Dr. Martens famous footwear, has fired its advertising agency, Saatchi and Saatchi London, in the midst of an ongoing uproar over a poster campaign featuring the images of deceased musicians wearing their shoes in heaven. David Suddens, <span class=\"caps\" style=\"margin: 0px; padding: 0px\">CEO<\/span> of Dr. Martens\u2019 parent company AirWair Ltd., told The Daily Swarm in a phone interview that the posters were never intended to see the light of day. \u201cWe said no. It was creative that was put to us, but we didn\u2019t like it. It doesn\u2019t represent the company at all.\u201d<\/p>\n<p>Saatchi later released a statement standing by the ads. Kate Stanners, executive creative director, Saatchi &amp; Saatchi said, \u201cWe believe the ads are edgy but not offensive. There has been blog commentary both for and against the ads, but it is our belief that they are respectful of both the musicians and the Dr. Martens brand.\u201d<\/p>\n<p>The firestorm began on May 14, when The Daily Swarm <ins style=\"margin: 0px; padding: 0px\"><a href=\"http:\/\/thedailyswarm.com\/swarm\/tasteless\/\" style=\"margin: 0px; padding: 0px; color: #3e434c; text-decoration: underline\" target=\"_blank\">published the posters<\/a><\/ins> that feature punk icons Kurt Cobain, Joe Strummer, Joey Ramone, and Sid Vicious. The rockers images were retouched by noted French commercial artist <ins style=\"margin: 0px; padding: 0px\"><a href=\"http:\/\/www.christophehuet.com\/\" style=\"margin: 0px; padding: 0px; color: #3e434c; text-decoration: underline\" target=\"_blank\">Christophe Huet<\/a><\/ins> who placed them in heaven with steel-toed boots.<\/p>\n<p>[ <a href=\"http:\/\/www.thedailyswarm.com\/swarm\/exclusive-dr-martens-saatchi-youre-fired\/\" target=\"_blank\">click to read original article at The Daily Swarm<\/a> ]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>snipped from The Daily Swarm Exclusive: Dr. Martens to Saatchi: You&#8217;re Fired! TDS EDITORS ***Update: The final word(s) on \u2018Heavensgate\u2019*** The Daily Swarm has learned that Airwair Ltd., the creators of Dr. Martens famous footwear, has fired its advertising agency, Saatchi and Saatchi London, in the midst of an ongoing uproar over a poster campaign [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-196","post","type-post","status-publish","format-standard","hentry","category-culture-art"],"_links":{"self":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/comments?post=196"}],"version-history":[{"count":0,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/196\/revisions"}],"wp:attachment":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/media?parent=196"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/categories?post=196"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/tags?post=196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}