{"id":12869,"date":"2023-07-24T19:47:42","date_gmt":"2023-07-24T19:47:42","guid":{"rendered":"https:\/\/bigjimindustries.com\/wordpress\/?p=12869"},"modified":"2023-08-12T19:50:24","modified_gmt":"2023-08-12T19:50:24","slug":"ruh","status":"publish","type":"post","link":"https:\/\/bigjimindustries.com\/wordpress\/2023\/07\/24\/ruh\/","title":{"rendered":"Ru$h"},"content":{"rendered":"\n<p><em><a href=\"https:\/\/www.wsj.com\/articles\/sorority-consultants-rush-colleges-parents-prepare-80b2cfc8\" data-type=\"link\" data-id=\"https:\/\/www.wsj.com\/articles\/sorority-consultants-rush-colleges-parents-prepare-80b2cfc8\" target=\"_blank\" rel=\"noreferrer noopener\">from The Wall Street Journal<\/a><\/em><\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Parents Hire $4,000 Sorority Consultants to Help Daughters Dress and Impress During Rush<\/h1>\n\n\n\n<p>Getting into sororities is nearly as tough as entry to top universities; \u2018Be trendy but not too trendy, modest but not too modest, fit in but be unique\u2019<\/p>\n\n\n\n<p>By Tara Weiss<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/images.wsj.net\/im-820473?width=1260&amp;height=839\" alt=\"\"\/><figcaption class=\"wp-element-caption\">Women lining up for a sorority tour last year at the University of Nebraska in Lincoln, Neb.\u00a0PHOTO:\u00a0NOAH RIFFE\/ASSOCIATED PRESS<\/figcaption><\/figure>\n\n\n\n<p>Sorority rush at the\u00a0<a href=\"https:\/\/www.wsj.com\/articles\/georgia-bulldogs-college-football-playoff-champions-11673323071?mod=article_inline\" target=\"_blank\" rel=\"noreferrer noopener\">University of Georgia<\/a>\u00a0kicks off in August, a lousy time to wear makeup.<\/p>\n\n\n\n<p>\u201cYou need to do it in a way that\u2019s appropriate in southern humidity or else you\u2019re going to have orange rivers running down your face,\u201d said\u00a0Trisha Addicks. She recommends keeping a \u201crush bag\u201d with deodorant, portable fan, water and face powder.<\/p>\n\n\n\n<p>That\u2019s the kind of practical advice Addicks gives clients of her Georgia-based sorority-consulting firm, It\u2019s All Greek to Me. Showing up in\u00a0<a href=\"https:\/\/www.wsj.com\/market-data\/quotes\/UK\/XLON\/DOCS\" target=\"_blank\" rel=\"noreferrer noopener\">Dr. Martens<\/a>\u00a0combat boots, as one client asked about, might not be putting your best foot forward in some\u00a0<a href=\"https:\/\/www.wsj.com\/articles\/sorority-house-design-in-the-age-of-instagram-and-rushtok-11672263322?mod=article_inline\" target=\"_blank\" rel=\"noreferrer noopener\">sorority circles<\/a>, she said: \u201cDuring rush, you\u2019re not going to be confident if you\u2019re wearing them, and everybody else is wearing espadrilles.\u201d<\/p>\n\n\n\n<p>Addicks offers a $600 seminar for women and their mothers to learn the basics about getting into a sorority; $3,500 buys unlimited access to sorority mentors who advise aspirants through every step. She is part of an industry emerging in recent years that sells tips and emotional support to women who want to avoid missteps that threaten first impressions. Sorority consultants cover such topics as what to wear, how to act, what to say and the wisdom of scrubbing potentially off-putting social media posts.\u00a0<\/p>\n\n\n\n<p>[ <a href=\"https:\/\/www.wsj.com\/articles\/sorority-consultants-rush-colleges-parents-prepare-80b2cfc8\" data-type=\"link\" data-id=\"https:\/\/www.wsj.com\/articles\/sorority-consultants-rush-colleges-parents-prepare-80b2cfc8\" target=\"_blank\" rel=\"noreferrer noopener\">click to continue reading at WSJ<\/a> ]<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>from The Wall Street Journal Parents Hire $4,000 Sorority Consultants to Help Daughters Dress and Impress During Rush Getting into sororities is nearly as tough as entry to top universities; \u2018Be trendy but not too trendy, modest but not too modest, fit in but be unique\u2019 By Tara Weiss Sorority rush at the\u00a0University of Georgia\u00a0kicks [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-12869","post","type-post","status-publish","format-standard","hentry","category-weirdness"],"_links":{"self":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/12869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/comments?post=12869"}],"version-history":[{"count":0,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/posts\/12869\/revisions"}],"wp:attachment":[{"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/media?parent=12869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/categories?post=12869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bigjimindustries.com\/wordpress\/wp-json\/wp\/v2\/tags?post=12869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}